Category: Marketing

How to Optimize for Voice Search The allure of voice search is undeniable- it’s faster, hands-free, and lets you multitask. Voice search had made its appearance into the mainstream in 2011 with the launch of Apple’s Siri on the iPhone 4. In 2015, the Amazon Echo became one of the first established smart home devices. […]

Are You Thinking About Your 2022 Marketing Strategy? You Should Be! In the B2C world, both in-person and online shopping are seeing increases in their respective numbers. The challenge marketers are facing is to manage to think on their feet as trends begin, change, and fastly fade away. Fortunately, with our experience of observations from […]

Local vs National Marketing Strategy- Understand the Difference! When deciding on utilizing a local vs national marketing strategy, it will be influenced by two key factors: the size of your company and your target market. If your target market consists of the local population, the strategy you will employ is different from that of a […]

Looking to Rebrand Your Business? Consider These! Rebranding your business is necessary to keep your business afloat. It demonstrates that your business is current and capable of reinventing its image so you can continuously resonate with your audience. Brands can lose momentum over time, so it is important that you freshen up your brand and […]

Utilizing Facebook Pixels for Increased Sales As a social media user, you have likely experienced the odd phenomenon of visiting a website or looking at a certain product on amazon or somewhere else then to all of the sudden be bombarded with ads for that same item or things extremely similar items all over your […]

Keeping Up With Your Clients Email Marketing is a great tool for all businesses to keep in touch with their current, new, or prospective clients on a regular basis. If you aren’t currently doing any type of email marketing, the thought of trying to come up with consistent content to push out might seem a […]

Getting Started with Social Media Your company probably has social media accounts on a few different platforms. But are you using them properly to grow your company? We often come across business accounts that have so much potential but are struggling to take advantage of the amazing benefits that social media marketing provides. It’s important […]

Building Your Following One Video At A Time With social media taking marketing efforts to new levels, there are always new things to be learned and to be utilized when it comes to your marketing campaigns. Live videos are one newer feature that has gained popularity across the nation on social platforms. Facebook and Twitter […]

How You Can Properly Use Conversion Rates In Marketing In the world of marketing, many professionals throw around loads of technical terms that might not mean a whole lot to the rest of the world. Click through rate, impressions, organic distribution, conversion rates, and more…Maybe we will have time another day to write down some […]

Digital Marketing Made Simple Your Guide To Digital Marketing Today Digital marketing is so much more than “marketing digitally” because what does that even mean anyways? Most marketing professionals don’t even truly understand how wide and deep digital marketing is because it encompasses so much more than what we can imagine! So, what IS digital […]

The Best Ways To Benefit From Content Marketing In Your Industry Stand Apart From Your Competitors With Fresh Content Marketing For Your Business Most businesses understand the importance of content marketing – no matter what industry you fall into you, you will always be a part of the never-ending race to prove how your product […]

Do You Have A Social Media Marketing Strategy? 3 simple social media marketing tips for your Marketing Strategy in 2019 Do you have goals setup for your 2019 business year? What about social media marketing goals? Even if your answer to these two questions is ‘no’, it’s not too late to start! In the U.S. […]

Smart Writing Or Writing Smart? How To Overcome Exaggerated Posts Blogging is more popular than ever, free lance bloggers, hobby bloggers, company bloggers and more all make up the intense blogging community. Various stats have proven the success and positive impacts that blogs have for companies, including increased visibility, it is recommended that every company […]

10 REASONS TO CHOOSE WORDPRESS FOR YOUR NEW WEBSITE So you’ve decided you need a new website, your old one is on its way out…or possibly already been out for months now, it doesn’t have the functionality you want & your current site just isn’t keeping up with your competitors…but where to begin? Most people […]

6 THINGS TO CONSIDER WHILE UPDATING YOUR WEBSITE It’s time for an updated website…you’ve been noticing that your current site just isn’t keeping up with your competition, its outdated, clunky, too busy, or too plain. There’s no option for buying your products online, and your site really just doesn’t reflect your business the way you […]

Creating a Logo that Lasts… Creating a logo is part of an important part of branding your business. Branding your business is one of the most important things that you will in the life of your company. Branding is all about coming up with every thing that will represent your company, your website presence, your […]

5 Quick Tips About Search Engines Search Engines can be confusing to understand & for many business owners, SEO is perplexing and over complicated. We want to help you understand search engines a little better so that in turn you can be more successful with more understanding in your business and SEO endeavor. So, here […]

Blog Management Content Writing We all know that blogs are important for a website. In fact, blogs should be one of the first priorities of your company’s marketing strategy.  They help your site gain more traffic, increase your site’s search engine rankings, help communicate to potential and existing customers, and more! (Check out our past blog […]

Now you can choose your Facebook page template based on the genre of your business. What are the new page templates? Standard Good for all Page types, with buttons and tabs to help showcase what’s important to you. Business Designed to help you manage your business, including ways to post jobs and special offers. Venues […]

Why Does My Website Need A Blog You as a business owner have probably thought about doing a blog. The idea has crossed your mind, but then quickly left for the following reasons: First, a blog is work. Even if its just a couple paragraphs a month, it takes effort and concentration. Secondly, a blog […]