Category: Search Engine Marketing

2024 SEO Trends As seo keeps updating and changing we need to make sure that you don’t keep using the same old and outdated tactics that once worked. With the advancement of ai and technology that just means that seo marketing is changing faster than ever. So, we are going to teach you 4 seo […]

2024 SEO Digital Marketing Terminology With the ever-evolving tech world that also means that your business and marketing strategies also need to change with the times. With new ways of digital marketing also means that there are new terms and definitions that you need to learn so you aren’t left in the dust. We’re going […]

Do Press Releases Help SEO A press release can be super beneficial to a company, but what effect does it have on your seo? Back in the day, SEO engineers would stuff links and keywords into press releases to gain relevancy and power through backlinks. Google put an end to this by introducing no follow […]

Google Search Ads vs Display Ads It can be intimidating when it comes to choosing what kinds of ads to run for your business.  Many questions may arise, like, “What is the difference between the different Google Ad types?” “Which one is best for my business?” “When should I use which ad?” First, lets start […]

Why is No One Reading my Blog? 10 Tips to Get Your Blog Views As we have heard many times over the past few years, “Content is King”, meaning that content is key in growing your audience, and helps you play the long game in marketing.  A good way to create content for your website […]

Build a Content Strategy with SEO: How to Plan for Content That Will Bring Conversions If Google’s updates this year have told us anything, it’s that content is key to a good SEO strategy, and SEO is needed for good content.  But not just any content will pass the test of Google rankings.  Google is […]

5 Components of SEO That Will Never Change There are about 5 components of SEO that will always stay the same despite the Google algorithm trends and updates. Knowing and understanding these elements will provide you with successful best practices for your online presence. But first, let’s understand exactly what SEO is. What is SEO? […]

Understand the Difference Between Organic Posting and Paid Advertising What is Organic Social Media Organic social media is the free content (posts, photos, videos, memes, stories, etc.) that users, including company’s and brands, share with their following base on their feeds. As a brand, when you post organically to your account, you can expect the […]

Breaking Down Google Analytics Data and What It Means Google Analytics provides powerful insights about your website’s users. But understanding isn’t all that straight forward for beginners and that’s why we’re here! Let’s talk about what Google Analytics is, what it does, and what all wonderful reports that can tell you about your website visitors.  […]

How to write Headlines for SEO Headlines are lifelines to your readers. They grab attention, build trust, and help time-pressed consumers focus on the stories they care most about. Implementing SEO best practices are essential to growing your audience, driving traffic from search engines, and promoting your business or content. One of the key components […]

Why Having a Strong Backlink Strategy is Critical for Optimal SEO Quality backlinks remain a vital Google ranking factor- understand how to gain them! When thinking about your search engine optimization strategy, it’s a good idea to look at all the different tactics that make up a successful strategy- content, keywords, meta tags, and backlinks. […]

What is a SERP? All About The Search Engine Result Pages It is more important than ever for digital marketers to know how search works and what can be done to maximize their online visibility. Search engine optimization specialists and PPC advertisers compete for the same precious real estate in the most prominent parts of […]

What is Local SEO? If you are looking to dominate local SEO and drive more local business to your website, follow these quick tips! Local SEO is the process of optimizing a business, product, or service for search queries that are location-specific. Search engines use the user’s location based on IP address and geolocation to […]

Good SEO vs Bad SEO: How To Not Get Penalized The world of SEO is constantly changing and keeping everyone on their toes. It is crucial to stay up to date with best the SEO practices- and avoid bad SEO mistakes- to help your business thrive online. Even avoiding the obvious pitfalls, there is still […]

How To Find New SEO Keywords Keep your targeted keyword phrases up-to-date, relevant & generating traffic Keyword research & finding new SEO keywords is a fundamental part of various search marketing strategies. Whether you are primarily running pay-per-click (PPC) or paid search campaigns, or your goal is to improve your organic search optimization results- you […]

How Google Search Indexes Your Website Understand the benefits of Google Search Index Google is where millions across the glob turn first for their questions, big or small. If they are lucky, they typically find them within the first few results shown. That is why websites that are on the top of Google’s search engine […]

How You Can Properly Use Conversion Rates In Your Marketing Efforts In the world of marketing, many professionals throw around loads of technical terms that might not mean a whole lot to the rest of the world. Click through rate, impressions, organic distribution, conversion rates, and more…Maybe we will have time another day to write […]

Do A Site Analysis & Find Your Big Data Google Stats, Analytics, and Search Console Oh My… We like big data and we cannot lie. Big data has become an invaluable resource to search engine marketers in the industry today. Big data by definition in the dictionary is, “extremely large data sets that may be […]

10 REASONS TO CHOOSE WORDPRESS FOR YOUR NEW WEBSITE So you’ve decided you need a new website, your old one is on its way out…or possibly already been out for months now, it doesn’t have the functionality you want & your current site just isn’t keeping up with your competitors…but where to begin? Most people […]

5 Quick Tips About Search Engines Search Engines can be confusing to understand & for many business owners, SEO is perplexing and over complicated. We want to help you understand search engines a little better so that in turn you can be more successful with more understanding in your business and SEO endeavor. So, here […]